Carro Conceito - Concept Car

A concept car or show car is a car prototype made to showcase a concept, new styling, technology and more. They are often shown at motor shows to gauge customer reaction to new and radical designs which may or may not have a chance of being produced.

General Motors designer Harley Earl is generally credited with inventing the concept, or show, car, and definitely did much to popularize it through its traveling Motorama shows of the 1950s.
Concept cars never go into production directly; in modern times all would have to undergo many changes before the design is finalized for the sake of practicality, safety and cost.

Concept cars are often radical in engine or design: Some use non-traditional, exotic, or expensive materials, ranging from paper to carbon fiber to refined alloys. Others have unique layouts, such as gullwing doors, 3 or 6 (or more) wheels, or special abilities not usually found on cars...

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Fonte: Wikipédia